Why is it so popular?
Dua has over 10 million followers on TikTok, so her videos are used to millions of views, but this one seems to be grabbing everyone’s attention, which is probably why it’s on your FYP . TikTok’s algorithm is based on the number of interactions and popularity. So the more likes, shares, comments, and views a piece of content gets, the more likely you are to see it in your FYP.
This isn’t the first time Dua Lipa has made headlines for her unusual food and drink combinations. Back in 2023, she was interviewed by Radio 1 host Greg James about adding olive oil to vanilla ice cream. This particular video has been viewed more than 2.5 million times on TikTok, with many people on social media trying it themselves.
How does a trend on social media start?
Trends on TikTok appear very quickly and can change every week or even every day. If a celebrity follows a trend, it quickly goes viral — often thanks to their massive fan base engaging and sharing the content. Trends can include a range of topics, the most popular of which are fashion and food. The hashtag #trendingfood has more than 37,000 videos on TikTok and 128,000 posts on Instagram. Clickbait headlines can also be used to grab your attention and create a sense of curiosity. They will entice you to watch your content and lead to higher views.
